Friday, December 2, 2011

Markets in Everything: Online Toy Rental

"The Netflix of Toys"

BOSTON (CBS) – "When you are a kid on Christmas morning, it’s all about volume. But when you are a parent, cruising the aisles of the toy-store in December, it’s about trying to balance a happy holiday with a reasonable budget. Paul Reinsmith of Boston has found a great way to have plenty of toys under the tree, and all year, without breaking the bank.

Paul and his wife Pam discovered what they call the ‘Netflix’ of toys. It’s called Toygaroo, a website that lets parents rent toys for a fraction of what they would cost to buy."

HT: Drudge Report

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