Saturday, January 8, 2011

Sky Atlantic - new channel from Sky in 2011

Sky has today unveiled an advertising campaign for new entertainment channel Sky Atlantic featuring Hollywood legend Dustin Hoffman.

On February 1, Sky Atlantic will launch in standard and high definition in the UK and Ireland, offering hit US shows such as Boardwalk Empire, Treme and Blue Bloods.

To promote the channel, Sky has created a 60-second trailer featuring Hoffman - whose first ever

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