Thursday, September 2, 2010

Hallmark Channel to rebrand as Universal Channel on Sky TV

Universal Networks International has today confirmed plans to rebrand the Hallmark Channel as the Universal Channel in the UK.

On October 18, the pay-TV channel and its high definition variant will become the Universal Channel and the Universal Channel HD on Sky and Virgin Media. The Hallmark Channel +1 will also take on the new branding.

To celebrate its launch, the Universal Channel will give

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